Over on
lj_biz, they announced the arrival of more sponsored features, ones that will be visible to paid/perm users; an SMS service and the arrival of
sponsored communities. Cue 68 pages, to date, of disgruntled comments.
brad does
damage control. And
so does
burr86. And
they change the icon and
utter soothingly some more.
brad continues
here.
I'm not concerned about SMS because, like voice posts, it probably won't be available in the UK. I took a look at the first sponsored comm,
scienceofsleep. (Note the sponsored comm icon, utterly distinguishable from the normal one if you squint, and unless you happen to be colour-blind).
Its maintainters and members have a suspiciously high proportion of new journals. In typical LJ fashion, the mob have gathered and are
calling them on this.
Why on earth did the advertisers not announce who they were up-front, and whatever features (news, exclusive pics, whatever) LJers are supposed to get out of the community? Surely anyone with half a brain could have worked out that making posts in extravagant praise of the film, while pretending be real users, would only put people's backs up? And presumably someone was
paid to set up this community.